Hochfirst meets Biathlon

Hochfirst is proud to announce a new partnership with renowned German biathlete Anna Weidel. The multiple World Cup medallist will represent our hotel starting in the new season and will compete in the Biathlon World Cup races with the Hochfirst logo on her rifle stock.

Anna Weidel, already one of Germany's most successful biathletes, is now officially part of the Hochfirst team. With her personable demeanour and outstanding skills on the biathlon course, the Tirolean-born athlete embodies precisely the values and aspirations of the Hochfirst to achieve top performance in all areas. It is an honour for our hotel to have Anna as a congenial and authentic representative.

We are united in our ambition to continue delivering outstanding performance in all areas in future: Anna at the shooting range and on the cross-country ski trail. And we for our guests at the Hochfirst. With this in mind, let's get ready for an exciting winter season. We can’t wait! So, here’s to Anna! To all of you!